Marketing Materials
This online Media Kit is designed to provide libraries throughout the State of Ohio with the tools needed to market KnowItNow24x7 to citizens of all ages. Your enthusiasm for this service and your help in promoting it are greatly appreciated. If you have any questions about any of the tools included in this kit, e-mail the KnowItNow24x7 Coordinator, Don Boozer, at support@knowitnow.org.
- Press Releases
- These press releases can be used for local media outlets as well as customized for inclusion in local library newsletters or web site news items.
- Customizable press release announcing that a public library provides access to KnowItNow24x7
- Customizable press release announcing that a school provides access to HomeworkNow
- Customizable press release announcing that a public library is a new KnowItNow24x7 provider
- PowerPoint Presentations
- HomeworkNow PowerPoint for use in schools to students or educators.
- KnowItNow24x7 PowerPoint for use in schools to students or educators but also to groups in the community
- KnowItNow Academic PowerPoint for use in colleges and universities to students or educators but also to groups in the community
- Fact Sheet
- KnowItNow Fact Sheet (Customizable: Local contact information can be added in place of or in addition to Statewide KnowItNow24x7 Coordinator information)
- Bookmarks and Posters
- KnowItNow24x7 bookmark (5/sheet) There is also a place to put your library's name/logo on the bookmark if you choose.
- HomeworkNow bookmark (5/sheet) There is also a place to put your library's name/logo on the bookmark if you choose.
- Logos
- KnowItNow24x7 logo (large)
- Web Logos, Banners, and Buttons (various sizes)
- HomeworkNow:
- ReadThisNow:
- State Library of Ohio logos (available from official site)
- Federal Institute of Museum and Library Services (IMLS) logos (Be sure to review the Logo Standards Guide, available at the logo site, before using the IMLS logo.)
- Marketing Tips
- Take advantage of opportunities to present your library's services to local groups including Rotary, Kiwanis, Chamber of Commerce, senior centers, and others. Including HWN and/or KIN24x7 in these presentations will allow these audiences to benefit from the service. The participants can both use these services themselves or suggest them to their children/grandchildren.
- When presenting to students or educators, be sure to emphasize that only a very limited number of agents are staffing HWN or KIN24x7 at any given time. For this reason, stress that entire classes should not log in simultaneously. A better strategy is to assign only one or two students to log in. Several students can view the interaction and then be encouraged to log in later from home or another location. This alleviates the stress on the agents and allows for a more positive experience for the students.
- [further tips coming]
- KnowItNow's CafePress Store
To download an image: Click on the desired image below, right-click the image, and choose the appropriate option such as "Save Picture As..." or "Save Image As..." or "Download..." The syntax of this statement will vary depending on the browser you are using.
These are all GIF images! This means they cannot be re-sized in their current format or they will take on a pixilated or "crunchy" look. If you need to re-size, first convert them to JPEGs. The round "button" graphics are on a transparent background and can be used on a Web page of any color.



